Daniel Marote is one of the main speakers on CUSTOMER EXPERIENCE in Europe. International speaker, expert and consultant in User Experience and Behavior, The Creation of Differential Value Propositions and Storytelling Strategies/Branded Content. Co-Founder and managing partner of Hydra.Digital, a leading user behavior consulting firm in Europe.


Executive MBA and Professor at IE Business School.


Presenter of the leading Spanish marketing program “Un Café con Dani Marote” with an average audience of 200,000 people. Author of the successful digital marketing book, OrganicSM, which has been downloaded more than 10,000 times.


Creator of the “#UserLovers: For A World Without Spam” manifesto, in which thousands of professionals have joined together to change the rules of the game in communication and marketing.


Daniel has successfully designed and executed more than 400 projects in 25 countries for more than 100 brands.







Nominee for best marketing and commercial strategy with Hydra.Digital

Sep 2017 – Empresaysociedad.org


IE Business School chosen as the most relevant brand on Linkedin

Jul 2015 – Linkedin


2nd Prize, best stand worldwide – Costa Rican Tourism Institute

Mar 2015 – ITB Berlin


Daniel Marote chosen as one of the top 100 social media experts to follow on Twitter

Jan 2014 – “El Gran Libro del Community Manager” by Grupo Planeta

Daniel Marote’s book OrganicSM chosen as one of the top 10 marketing books of 2013

Jan 2014 – AulaCM


1st Place, IE Business School “Social Media Friendly” International Business Schools

Mar 2013 – OnlineMBAPage.com

1st place Starbucks Spain and 2nd place Cash Converters, Top 20 Spanish Facebook Pages

Jul 2011 – Socialbakers


Daniel Marote chosen as one of 100Latinos Madrid

Mar 2010 – 100Latinos Madrid


1st Prize for Best Stand – Fundación Telefónica

Oct 2009 – EventosPlus


3rd Prize, Best Stand in the Americas – Costa Rican Tourism Institute

Mar 2009 – ITB Berlin


3rd Prize, Best Stand in the Americas – Costa Rican Tourism Institute

Mar 2008 – ITB Berlin


1st Prize, Best International Stand – Costa Rican Tourism Institute

Jan 2008 – FITUR

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